While efficiently producing wholesome food, a philosophy called Integrated Farm Management (IFM), is used to take great care of the natural environment. IFM seeks to harmonise nature and the science of food production, ensuring pollution is minimised, the landscape is enhanced and wildlife habitats that produce bio-diversity are encouraged.

Greenstead Farm is a 1,099 acre all arable enterprise. Most of the land is open and rolling, though many of the fields, which are smaller than average for the area, are surrounded by a wealth of hedges. Footpaths, bridleways and permissive rights of way across the farm encourage public access.