While efficiently producing wholesome food, a philosophy called Integrated Farm Management (IFM), is used to take great care of the natural environment. IFM seeks to harmonise nature and the science of food production, ensuring pollution is minimised, the landscape is enhanced and wildlife habitats that produce bio-diversity are encouraged.

Midloe Grange Farm is 240 acre arable farm where the aim is to maintain the farm's viability by using modern technology to produce the maximum economic yields of premium crops, alongside caring and enhancing the environment. Here David sees Integrated Farm Management as putting a name to the responsible and careful husbandry already practised on many farms and demonstrating this to the wider public.